A Anna Ryan

Embracing the Dopamine Decor Trend

Mar 12, 2024

Yellow sofa in a stylish room.

Dopamine Decor is all about celebrating living spaces that are bright, personalized, and cozy, and not stark and minimalist. It's about building around the idea that our homes can foster optimism and creativity and that textures, colors, and textiles matter more than a strict emphasis on decluttering.

The trend towards Dopamine Decor is increasingly visible on TikTok and other social media channels. Users show off their homes and discuss how they’ve styled them to bring joy and happiness. It’s a genuine embodiment of the mantra of 'buy what makes you happy.’

What is Dopamine?

Dopamine is a neurotransmitter or chemical messenger that induces feelings of happiness when released into the brain. With that in mind, the dopamine decor trend incorporates vivid colors, clashing patterns, maximalism, and pure joy.

The movement is all about color and bringing emotions to life. Colors can have a profound effect on our moods. For example, bright, vibrant colors like yellow and orange can trigger feelings of happiness and release dopamine. In contrast, calm colors like blue and green help to relax us and reduce stress.

Embracing the Design Elements of Dopamine Decor

Exposure to natural light and outdoor spaces has always been associated with improved mental health and overall wellness. Adding more windows and skylights to indoor spaces can increase interaction with nature, which can boost dopamine production.

Attractive furnishings, elegant prints, and inviting layouts can create areas where people feel comfortable and relaxed. This feeling of relaxation and satisfaction can contribute to positive emotions and, indirectly, the release of dopamine. Furthermore, adding individual expression within interior spaces will create a sense of ownership and identity. Incorporating elements like custom décor, interactive features, or unique design details can create an engaging and satisfying atmosphere that helps with dopamine release.

Yellow living room

Do What Makes You Happy: Decorating for Joy

Dopamine Decor is based on the principle that your home should be decorated on your terms. Many recommend intense colors, odd or mismatched pieces of upholstery, adornments, and collections on the walls and tables. Every object should be a personal choice. At the core is the desire to surround yourself with objects imbued with joy – with hobbies and interests. In this environment, finding retreat and meaning in design is possible.

This design trend’s importance has been emphasized by the fact that, amid the rising time spent indoors during lockdowns and beyond, the call for homes to feel personal and comforting is being heard worldwide.

If you believe impulse shopping is less economical, you could indulge in impulse spending on your home products instead. This ethos demands a transgression of traditional decorating rules, an invitation to bring whatever brings you – and you alone – enjoy into your home.

Following the Dopamine Decor philosophy means celebrating the room (or at least your personal part of the room) as your territory – one filled with things you brought in, loved, and created to help you feel happy.

Yellow bedroom and green bed.

Why This Design Trend is Gaining Popularity

The idea of "dopamine decor" in indoor design is charming for several reasons. It combines our expertise in neuroscience and psychology, tapping into the capability of design to steer feelings through the stimulation of dopamine release. By prioritizing factors that evoke high-quality emotions, designers can create areas that look stunning, foster emotional connections, and beautify the fine of life for people.

Overall, "dopamine decor" gives a compelling avenue for innovation and exploration inside the field of interior layout, highlighting the profound effect that design could have on our emotional reports and behaviors.

"Dopamine-ready" is not a widely used term in indoor design. However, introducing concepts like "dopamine decor" may require creating indoor environments to maximize dopamine release, thus promoting feelings of happiness, satisfaction, and well-being.

The creation of the trend might be connected to color psychology by incorporating colors known to stimulate dopamine release. Interior design must start with color psychology to understand which color brings which emotion to the human mind. For example, bright and warm colors like yellow, orange, and red are often associated with energy and happiness, which means that using these colors on walls, furniture, or even decorative accessories will uplift the atmosphere and help the mind release dopamine.

By using dark and gray colors, the mind feels trapped and refuses to release dopamine. Dark colors make it hard to elevate your sensations, which is one of the reasons why we sleep in the dark. With this, lighting plays a big part in releasing dopamine.

Focus on creating spaces that prioritize comfort. Place seats with soft and high-quality textures to elevate relaxation, calmness, and a sense of freedom.

Sleeping cat

Pets and Dopamine Decor

When designing a space with Dopamine Decor in mind, it’s important to remember our furry friends’ desires and comfort. Pets are a fundamental part of many families, so designing your space for them is vital as well.

Choose long-lasting materials for furniture and floors that can withstand wear and tear from pets. Go for stain-resistant fabric (including microfiber or leather-based materials for sofas and chairs), and consider hardwood or laminate floors, as they’re scratch-resistant. Prioritize surfaces that are easy to clean, avoiding substances like shaggy rugs that may trap pet hair. Create specified areas where your pets can eat, sleep, and play, including cozy puppy beds and feeding stations.

When it comes to your bedroom, adopt the same method. Choose pet-friendly fabrics for upholstery and bedding that are resistant to stains and easy to clean.

Want to know how to make your space even more pet-friendly? Check out our article on how to bring pet art into your home.

Embrace the Dopamine Decor

Surround yourself with dopamine decor by filling your walls with those you hold most dear - your pets. Pet Portraits creates custom artwork of your furry friends in a range of different styles, so you can find the perfect look for your home.

Get your own custom pet portrait now.


To summarize, "Dopamine Decor" focuses on designing spaces that stimulate positive emotions and well-being. By incorporating vibrant colors, natural light, and comfortable furnishings, designers can create environments that uplift mood and promote relaxation. Considering pets' needs ensures that the space remains practical and inclusive for all occupants. Ultimately, this approach to interior design prioritizes creating areas that contribute to overall happiness and satisfaction.

For those interested in turning their homes into joy spots and expressions of individual personality, the social media space is a treasure trove of imagery that can serve as inspiration. You can see what people are doing to their spaces and see how to apply it to yours.

Archea Studio

Ana Kurtsikidze
Senior Architectural and Interior Designer / Founder & CEO of
US Architectural and Interior Design consulting company - ArcheA Studio